When Rolex Rubs Sparks With Rubber

I always prefer rubber straps, like Hublot’s BigBang series, various omega seamasters, Blancpain’s scuba, etc. Considering the comfort and functionality of watch straps, I wonder if Rolex’s rubber straps are fragile? Until I tried the rubber strap of the Rolex Explorer II watch, I must say that the result surprised me. The material and toughness of the strap are super good.

  After replacing the rubber strap, this watch looks more sporty. The buckle of this watch is very good with its strap. This black strap slowly shrinks from 21 mm to 16 mm. So much so that it fits the clasp it wears, and I had to get used to the shape of its tapered strap.

The stainless steel of this watch makes it stronger than previous models, and it also meets its own definition-dedicated to adventure. The mirror is made of sapphire crystal, which is more wear-resistant. I personally like the blister-shaped calendar display window on the dial. With the luminous hands on the dial and the orange 12-hour independent hands, it is perfect for me!

To sum up: This watch has been worn for about 3 days. It gives me the same feeling as ever. There is no diminution or dissatisfaction with it. The flexibility of its rubber strap is also unexpectedly fit the wrist. The watch is more comfortable to wear. Another advantage of it is that it can display in the radar coverage area without interference from the magnetic field. Based on the new characteristics of this watch, I estimate that it will be slower for some time. Slowly adapt to it, and the process in between is exactly what I enjoy! (Picture / Text Watch House Xiao Sen)

Lv Fifty Five Watches Add New Members

The LV Fifty Five watch is a new addition, three new designs show femininity and dignity: stainless steel diamond case, rose gold case and rose gold diamond case.
   The LV Fifty Five watch series draws inspiration from the brand’s classic hard case, bearing the logos and elements rooted in the brand’s history and advancing with the times. The most notable is the decorative riveted metal lock with the LOUIS VUITTON brand engraved on the top and bottom of the bezel-like a tribute to the brand’s historical safety lock-since 1890, the patented The lock has always ensured the safety of the brand luggage. And these three new products are decorated with riveted metal locks or polished or diamonds.
   The design of the carved crown and the studs of the suitcase rivets are similar, which also implies that this watch is deeply rooted in the creative world of Louis Vuitton. The dial design is full of modernity, and exquisite handcrafted by experienced watchmakers. The diamond-set version features mother-of-pearl on the dial. The hour markers with diamonds are all rose gold V logos at three, six and nine o’clock, echoing the famous three V logos on the brand luggage, and the rose gold LV classic logo is embedded at the twelve o’clock.
   The classic Monogram logo, dating from 1854, is well known in the world for the design of Louis Vuitton hard cases and travel accessories. The brand’s initial ‘LV’ logo has also been applied to the exclusive folding buckle design of the LV Fifty Five watch series. The LV initials intertwined in the ring look classic and pure, and the leather strap reveals exquisite light and shadow through the hollow clasp.
   As a model of exquisite leather goods manufacturing process, the Louis Vuitton brand is also unique in the production of LV Fifty Five watch straps, using the brand’s exclusive Veau Cachemire soft leather strap and Taurillon grain calf leather strap, and provide a variety of Color matching options, including white, gray, pink, cobalt blue, ballet pink, grass green and so on.

LV Fifty Five stainless steel and diamond ladies watch
-Stainless steel case, riveted nameplate, 18 diamonds
-Silver dial with mother-of-pearl in the center and ring-shaped satin edges
-8 diamond hour markers, LV and V rose gold markers
-Rose gold hands
-Double-fold stainless steel LV buckle
-Equipped with automatic mechanical movement
-Dial diameter 36 mm
-50 meters waterproof
-Sapphire case back, LV balance
-26 diamonds totaling 0.62 carats

LV Fifty Five Rose Gold Ladies Watch
-18K Rose Gold Case
-Silver lacquered dial with matte sunburst, circular satin edges
-Rose gold hands and hour markers
-Veau Cachemire soft leather strap
-Double-fold 18K rose gold LV buckle
-Equipped with automatic mechanical movement
-Dial diameter 36 mm
-50 meters waterproof
-Sapphire case back, LV balance

LV Fifty Five Rose Gold Diamond Women’s Watch
-18K rose gold case, riveted nameplate and seat, set with 58 diamonds
-Silver dial with mother-of-pearl center, ring-shaped satin edge, set with 48 diamonds
-Rose gold hands and hour markers
-Veau Cachemire soft leather strap
-Double-fold 18K rose gold LV buckle
-Equipped with automatic mechanical movement
-Dial diameter 36 mm
-50 meters waterproof
-Sapphire case back, LV balance
-Set with 106 diamonds totaling 2.46 carats

Montblanc’s Selection Of Commemorative Watches Dedicated To The Selfless Dedication Of Mother’s Love

Mother’s love and selfless devotion, magnanimity; mother seems to be the steadfast, the most unswerving, the most regretful lover in everyone’s life. But mothers are not as lucky as lovers. They can celebrate twice a year, even anniversaries; seizing the opportunity to express gratitude and love to their mothers once a year, Montblanc has selected a variety of meaningful A commemorative gift, let Montblanc turn your love for your mother into an eternal memorial!

The soft romance of the round diamond watch
Montblanc Ministar diamond watch, elegant round surface with top diamond design, is a watch with elegant temperament, it is the best portrayal full of maternal love. The bezel is set with 60 top Wesselton diamonds (~ 0.44ct) and the surface is set with 10 diamonds (~ 0.09ct). There are two different styles of black alligator leather strap and stainless steel strap.

Square diamond watch shows individual taste
The rectangle is the inspiration for Montblanc’s Profile ladies series, while the Profile ladies’ elegant watch series is a high-end watch specially tailored for the gentle and elegant image of mothers. The preciousness of this watch is a great gift to show your love for your mother. Set with a total diamond weight of 0.31 carats: the stainless steel case is set with a total of 29 top Wesselton diamonds (0.14 ct), the mother of pearl surface is set with a total of 25 top Wesselton diamonds (~ 0.074 ct), and 12 At 1 o’clock, a 0.1ct Montblanc hexagonal star diamond is indispensable.

Strong And Strong Together, Create Extraordinary Extraordinary Tasting Roger Dubuis Excalibur Spider Pirelli Self-winding Skeleton Watch-white

In 2018, Roger Dubuis once again joined hands with Pirelli and Lamborghini Squadra Corse to launch four outstanding new works at the Geneva Watch Fair. These include blue and rose gold “Lamborghini” special models, as well as blue and white Excalibur Spider Pirelli automatic skeleton watches. With the brand’s exclusive hollow dial aesthetic design, create new products with outstanding features. Among them, the white Excalibur Spider Pirelli self-winding skeleton watch is unique with its unique color scheme and classic style. Below, let’s take a look. (Watch model: RDDBEX0705)

New Pirelli Tire Cooperation Watch

   In 2017, Roger Dubuis and Pirelli jointly launched several classic skeleton watches. This new product continues the classic design of the hollow case and movement, black DLC-coated titanium alloy material, and embellishes the perfect alliance with pure white color elements full of impact. The color scheme is reminiscent of the asphalt paved track, which is also the stage where Pirelli, the legendary tire brand, is exposed.

   Excalibur Spider skeleton case, 45 mm in diameter, made of black DLC-coated titanium. The black DLC-coated titanium alloy bezel is decorated with white numbers and lines, which is eye-catching and intuitive.

   The black DLC-coated titanium alloy crown and the outer ring are covered with a white rubber-coated part, which has an excellent debugging feel. The logo of Roger Dubuis is engraved on the crown, showing the style of the brand. The combination of black and white is also in line with the theme of the watch, presenting a new look and magnificent overall look.

   The brand’s unique hollow dial design, with black rhodium-plated graduations covered with white SLN luminous paint on the edges of the black dial, and black PVD-coated 18K gold hands make the time indication clear and intuitive. The hour and minute hands are equipped with a white transfer frame and a tip filled with white SLN luminous paint, which emits light in a darker environment, which is convenient for reading.

   Highly recognizable star-shaped shape (‘Astral Skeleton’), the five end points point to five time mark positions, which can help the wearer to read, improve the time viewing efficiency, and is the brand’s structural aesthetics and practical Functional integration.

   The watch is equipped with a self-winding skeleton movement RD820SQ, with a miniature rotor, which is not only beautiful, but also provides sufficient kinetic energy. NAC coating, round granular main plywood and bridges, fully glorified in accordance with the Geneva mark standard. The movement is certified by the Poinçon de Genève, guaranteeing the exceptional quality of the watch.

   Inheriting the brand’s classic design of the three-pointer lugs, it can make the watch more fit to the wrist, which adds dynamism to the watch while adding dynamic.

    The watch uses a dual-material strap with black rubber bezels and a genuine Pirelli-winning racing tire skin inside for a more comfortable feel, with white stitching on the edges of the strap. The inner side of the strap is decorated with a unique Pirelli tire pattern, which reproduces the strong cooperation spirit. It is equipped with a quick release device that makes it easy to change the strap, making replacement easier and faster.

Roger Dubuis Excalibur Spider Pirelli Automatic Skeleton Watch-White
Summary: The complete transparency from the surface to the movement, showing the outstanding charm of mechanical timepieces, is also an extraordinary feature of the design of the brand ‘Astral Skeleton Interstitial Hollow’, with a man’s exclusive rough and atmospheric. Like the blue model, this white Roger Dubuis Pirelli special watch is limited to 28 pieces, and watchers who like it may wish to look forward to its arrival.

George Clooney And Buzz Aldrin At The Omega Speedmaster 60th Anniversary Dinner

In the light and music of Hao Miao, we offer guests a feast from the distant starry sky. At the event, the stars were glittering. Omega celebrity ambassador George Clooney and Buzz Aldrin attended the Omega ‘Roaming Space’ commemorative dinner to pay tribute to the extraordinary legend of the Omega Speedmaster series of exploring space.

The dinner was held at the Tate Modern in London and hosted by Professor Brian Cox. The sci-fi and creative on-site setting provided guests with a strong sensory experience. In the center of the venue, 60 classic Speedmaster watches from the birth of Omega in 1957 to 2017 will be displayed, leading guests to review the 60-year legendary history of Speedmaster watches.

At the beginning of the dinner, Raynald Aeschlimann, President and CEO of Omega, first came to the stage to give a welcome speech, and introduced the most famous chronograph of Omega-Speedmaster watches to the guests:

‘The Speedmaster is a world-renowned classic chronograph. Its importance is self-evident to Omega. And for everyone who wears and trusts the Speedmaster, the Speedmaster is the same It is an indispensable existence. Today, 60 years later, we are still deeply attracted by the superior performance and extraordinary charm of Speedmaster watches. We can celebrate such a classic timepiece here and cooperate with many Speedmaster watches. Omega’s loyal fans share its legendary story, and Omega is deeply glorified. ‘

The legend of the Omega Speedmaster has a long and wonderful history. Speedmaster is the first watch in the world to move the tachymeter scale to the bezel. This forward-looking classic design has stood the test of time and has not only become an astronaut, an air force pilot, an explorer, or an athlete. And the actor’s choice of wrist, also gathered more and more Super Speed ​​fans in the world. Among the many legendary history witnessed by Speedmaster watches, the feat of the moon most shocked the world. In 1969, the moment the Apollo 11 astronaut Buzz Aldrin stepped on the surface of the moon, the Omega Speedmaster became the first watch to land on the moon.

Forty-eight years later, Buzz Aldrin wore a space suit and made a surprise appearance on the stage. The applause was thunderous. Later, Aldrin and his guests counted the precious memories of themselves and Speedmaster watches, and told the unforgettable moon landing experience.

‘The moment we landed on the moon, we were not afraid. We felt more proud and glorified of being able to land on the moon. We have the technology and knowledge to perform such a great mission. This is an astronaut and a lot of Everyone has meaning. ‘

Standing next to Aldrin is the famous movie star George Clooney. Not only is he a big fan of Speedmaster watches, but he also has an infinite love for space exploration. Clooney’s most precious childhood memories are related to the Apollo Project and the Omega Speedmaster.

‘The Speedmaster watch has witnessed my growth. Both my uncle and father own Speedmaster watches and it is an important part of the moon landing plan and an integral part of our lives. My father gave it to me when I graduated. I have a Speedmaster watch as a gift. The elegant design of this watch makes me appreciate it, and the history it carries makes me love it. ‘

When asked about his memory of the moon landing, Clooney expressed his admiration to Aldrin: ‘The move to the moon is very important to everyone in the world. Astronauts, what you do Everything is also vital. I am grateful for the courage, leadership and contribution you have shown in your mission. ‘

Panerai Re-opens Shanghai Hang Lung Plaza Store By Designer Patricia Urquiola

Shanghai, May 2017 – Panerai re-opened the Shanghai Hang Lung Plaza store, conceived and designed by the famous Spanish architect and designer Patricia Urquiola, reinterpreting the brand’s classic aesthetics and watchmaking techniques, At the same time, the design retains the brand characteristics. Her design respects the brand’s tradition without losing fashion trends, and cleverly links the past and the future.

The Hang Lung Plaza store is Panerai’s first LEED certified store in China (Leadership in Energy and Environmental Design). LEED is an internationally recognized green building symbol that ensures energy saving, low carbon, and health in people’s living and working environments.

Hang Lung Plaza, located in Puxi, is one of the famous high-end shopping malls in Shanghai. The Hang Lung Plaza store was originally opened in 2005. It now has a total area of ​​78 square meters. It is the first store in Shanghai designed by Patricia Urquiola. .

Patricia Urquiola has carefully selected unique and unique elements for the store, using Italian Calacatta textured marble ‘Calacatta Luccicoso’, bronze, solid wood and chic transparent glass. Bronze chandeliers and sales counters decorated with wood grain details emphasize the connection with Sea World and sailing.

A large wall clock on the wall of the store emphasizes the brand’s classic ‘sandwich’ dial structure. This dial structure was invented in the late 1930s and was designed to improve the clarity of the watch, even when it is extremely dark underwater The environment also ensures that the dial scale is clear and easy to read.

The exquisite and exquisite style of the store reveals fashion and elegance, and at the same time it feels like home, allowing customers and collectors to savor the ingenuity of Panerai watches in a luxurious atmosphere. At the same time, the store also has a relatively independent space for watch lovers to enjoy a more detailed and exclusive service experience.

After the re-opening of the Shanghai Hang Lung Plaza store designed by Patricia Urquiola, Panerai has a total of 68 stores worldwide, 9 of which are in China.

Exceeding The Limit Interpretation Of Elegance The Piaget And The Brand Promotion Ambassador Hu Ge And The Fourth Generation Of The Piaget Family, Mr. Eve Piaget, Together Enjoy The Ultimate Charm Of The Altiplano Ultra-thin Watch

Shanghai, September 12, 2018 – Piaget, Swiss jewellery and watchmaker Piaget joins hands with brand ambassador Hu Ge to witness the ultimate craftsmanship of the Altiplano series of watches at the Shanghai Museum of Contemporary Art Elegant, joyful and free Sunny Side of Life brand philosophy. At the same time, a huge blockbuster of Sunshine performed by Hu Ge was released on the scene, showing its elegance and charm. That night, the fourth generation of the Earl family, Mr. Yves G. PIAGET, also appeared at the event site, interpreting the more than 100 years of Earl PIAGET’s persistence and pursuit, and interacting with Mr. Mathieu DELMAS, the Earl of PIAGET China, and Hu The song toasted to celebrate this unique and shining moment.

Mr. Yves PIAGET, the fourth generation of the Earl family, Mr. Mathieu DELMAS, the Earl of PIAGET China, took a group photo with the brand promotion ambassador Hu Ge

  Elegant and elegant interpretation of sunny moments
  As a perfect example of courage and perseverance, Hu Ge constantly seeks the true self from the experience, and releases the sunshine in his heart gracefully. This time, Piaget joined hands with the brand promotion ambassador Hu Ge to perform a new sunny blockbuster, capturing every calm and elegant moment of contemporary gentlemen. In the film, Hu Ge leans casually on the fence, the sun outlines his confident and charming figure, and the thin Altiplano Ultimate Automatic 910P wrist watch writes the Piaget simplicity and elegance. Containing praises for the art of living and praises for its unique charm, Earl Piaget incorporated the philosophy of free and joyful life into each of the dazzling dazzling products, passing the vitality energy captured in the gorgeous sun.

Hu Ge, Piaget Ambassador of Piaget, wears Altiplano Ultimate Automatic 910P to attend the Piaget Altiplano Sun Party

  Exceeding the limits, interpreting to elegance
  ‘Always do better than required’, this motto is not only the best interpretation of my great-grandfather’s work, but also the important spirit that has led the Piaget brand to continue to surpass itself in this century. ‘As the fourth generation of Earl’s family, Mr. Earl Earl, said, it is this pursuit of perfect beauty, firm and persistent enterprising spirit and bold imagination that have led to the development of an ultra-thin revolution. The innovations and breakthroughs in the field of timepieces and the inheritance of exquisite craftsmanship have prompted the brand to create countless ingenious works of art.

Hu Ge, Piaget ambassador for Piaget, wears Altiplano Ultimate Automatic 910P watch

  Extraordinary craftsmanship, why not challenge? In a world where gaps are recorded in tenths of a micron units, the Altiplano watch collection represents a true revolution. While ensuring the reliability of the movement while taking into account the aesthetic presentation of the timepiece, the Altiplano Ultimate Concept watch once again created a new ultra-thin record with the extreme slimness of 2mm, reaching the top of the world. The Altiplano Ultimate Automatic 910P follows the simplified aesthetic philosophy, condensing the unremitting exploration and pursuit to the wrist, inheriting the ultra-thin watchmaking skills, and displaying the new generation of gentlemen’s self-confidence and vitality with young and fashionable color matching and simple modeling. .

The constantly changing water ripples on the field create the sparkling waves of the blue sea, conveying the free and joyful life philosophy of Piaget.

The golden sand beach and palm leaves recreate the gloom and elegance of the island

  Happy party releases inner sunlight
  On the evening of the event, the brand’s carefully crafted sunny beaches recreated the romance and elegance of the island, leading guests to gallop across the vast expanse of blue skies and blue seas to spend a pleasant sunny journey in urban life. The masterpiece of the Altiplano watch on the stand bloomed elegantly and reproduced the sparkling waves of the blue sea under the warm sun.

Creating a welcoming island atmosphere on the scene, Altiplano series watches show elegant elegance on the stand

  With more than 140 years of extraordinary craftsmanship, each piece of Earl Piaget contains meticulous skills and self-breaking brand spirit. With more than 100 years of history, Piaget has never stopped pursuing extreme thinness and ultimate elegance. In the way of inheriting classics, Piaget is constantly exploring more artistic possibilities and creating more moving art.

45mm Hublot Classic Fusion Silverstone Watch

Hublot has no resistance, so you are willing to buy even the most expensive sports watches. Who makes Hublot the flagship brand of sports watches, but if you are just a little bit moved
 HUB1112 self-winding movement, rose gold case, 45 mm in diameter, 6 H-shaped titanium screws embedded in the rose gold bezel, ‘silver stone’ gray dial decorated with sun pattern, date display window at 3 o’clock, black crocodile Leather strap, water-resistant to 50 meters
Reference price: 120500 yuan

Other sports style watches
 If a formal watch is compared with a sports watch from a secular perspective, then the advantage of a formal watch lies in its interpretation of identity, and the advantage of a sports watch lies in its expression of personality. Perhaps for the former, there are still some ‘hidden rules’ in the watch market, but for the latter, there is no existing standard of experience. Fortunately, the types of sports watches on the market are complete enough to cover almost all kinds of sports and price ranges. In addition, there is no need to consider the issue of value preservation and appreciation-who can predict the firm price of Hublot in the second-hand market? How about it? Then choose it according to your own personality.

 The “ten perfect” recommendation of the watch is highlighted by the word “full”. We classify the daily wear (prices are basically within 100,000 yuan, but also some higher grades), according to its basic function and design style. 10 categories, whether you choose from a price perspective or a brand perspective, or have a clear direction, you can find yourself satisfied with these 10 categories. In addition, since it is for daily wear, we do not particularly emphasize the professional technicality of the movement and the preservation and increase of value. For ordinary watch buyers, these contents are no more than a reference and psychological comfort. Function, the key is to glance at yourself.
 I have been in the watch industry for a long time, and I have always been asked the same question: ‘Which brand of watch do you like best? Which brand of watch do you think is the most worth buying?’ These two questions are not easy to answer, although I I usually say one or two of my favorite brands, but in fact I don’t think their watches are the most worth buying. It can be said that from a certain perspective, which watches are very good and worth buying, but it may not be so good to change the perspective. For example, a certain brand of watch is impeccable in terms of workmanship. Everyone wants to buy it and then fast, then its price is certainly not that good; if the workmanship is good and the price is cheap, then this brand is probably not well known; The brand’s fame is also big enough, and the price can accept anything, then it will definitely not be so refined in terms of ‘materials’. Therefore, no matter from which specific angle you look, you will find that there are several watches that are not bad, and once you choose which one is the best, you are confused.

 Sometimes, when you have no idea, you choose to listen to the opinions of experts. In this regard, my opinion is that no matter how authoritative the experts are, they should not give up their right to choose autonomously. For things like buying luxury goods and watches, you should try to choose what you like, as long as you don’t treat the inferior things as good things, and you don’t have to choose what the other people call the ‘best.’ Because one person is an opinion, just like the election system, three people vote is one result, and five votes may be another result. If the opinions of the experts are not the same, then who will listen?
 Different consumers have different mentalities and standards for choosing watches. Some people are impulsive consumers, and they pay the price after hearing the brand’s historical story. Some people are analytical thinking consumers. After various studies and comparisons, they can finally get an idea. Some people are one-step type. If you do n’t buy it, you buy the best in this type of watch. Some people are step-by-step, starting from the lowest end. Some people are following-up consumption, and everyone else buys what he buys. Some people belong to Independent consumption, the more people buy watches, the less he sees them … In short, the situation of each consumer is different, a table purchase guide can not meet all requirements at the same time, so we can only try our best The recommended types of watch styles are subdivided into 20 categories of ‘Shiquan’ and ‘Shimei’. Each type of watch style includes entry-level, top-level, classic and more creative-although I I dare not say which watch is the most worth buying, but there must be one for you, which is enough.

Recommended For Wearing Three Seiko Watches

Seiko is a well-known Japanese watch company. It was founded in 1881. As a well-known Japanese watch brand, it has inherited the conscientiousness and care of the Japanese. Stainless steel watch as a people-friendly watch brand, most of the watches are within 10,000 yuan, Seiko watch GRAND SEIKO series, as the brand’s high-end series, is a series that is fully capable and comparable to top brand watches . Today, Watch House recommends three Seiko watches for everyone, I hope everyone likes them.

Seiko SEIKO 5 Series SNZE83J1 Watch

Watch series: SEIKO 5 series
Movement type: automatic machinery
Case material: stainless steel
Strap material: stainless steel
Case diameter: 43 mm
Domestic public price: 2700
Watch details: SEIKO series SBGW033J watch

Watch series: GRAND SEIKO series
Movement type: manual machinery
Case material: stainless steel
Strap Material: Crocodile Leather
Domestic public price: 44900
Watch details: A very popular watch in the SEIKO series. The watch uses a stainless steel case with a black crocodile leather strap design. In particular, the silver sword-shaped hands of the watch with bar-shaped hour markers are particularly sharp on the silver dial. The blue-steel design of the second hand is particularly prominent on the pure silver dial, which also adds to the charm of the watch.

Summary: Seiko’s technology research and development is committed to the development of ‘humanized technology’. Humanized technology has created an interactive connection between watch products and the wearer. The best watch should have a tacit feeling that fits the wearer, and the functions provided by the watch can bring the wearer a sense of peace and reliability and emotional satisfaction. These several watches recommended for everyone today are all very strong designs and are very comfortable to wear.

Lily Aldridge, Muse, Is The New Brand Ambassador For Bvlgari Bulgari

Bulgari has recently announced that the international supermodel Lily Aldridge (Lily Aldridge) has newly become the new brand ambassador for Bulgari 2016-2017 and the famous fashion photographer Mario Testino ( Mario Testino) personally manipulates the camera and shoots a brand-new fashion jewellery for Lily. As the new muse of Bulgari, Lily perfectly combines elegant temperament with passion and sexy, with honey-colored skin that is cared for by the sun, and turns into Bulgari’s eternal muse. Her hands and feet show the beauty of the Mediterranean Renaissance. The historical style of Gerry, a family of jewels that originated in Rome. Photographer Mario Testino has used lenses to create countless supermodels. This time he worked with Bulgari to capture Lily’s extraordinary charm with superb photography techniques and unique aesthetic perspectives. Mario and Lily collided to interpret the distinctive characteristics of the bold and fearless Roman jewellery master, which perfectly matched the Bulgari’s hallowed aesthetics.

 As a visionary brand, Bulgari is the perfect representative of Italian style. Bulgari launched a new concept in 2016-2017, which continues to interpret the bold and fearless Roman spirit, bright and rich color matching, and boundless creativity. From the grand and magnificent Roman culture, Bulgari draws inspiration continuously and uses modern elements to reproduce the Roman charm. Elegant and noble, free-spirited, exquisite and elegant-Lily perfectly matches the characteristics of the Bulgari brand, recreating the unique views of the Mediterranean Renaissance on beauty. Her exoticism represents the Bulgari’s charm from the Mediterranean; her honey-colored skin and graceful figure reflect the elegant style of Bulgari deeply influenced by the Renaissance. Under Mario’s sensual lens, Lily’s eyes are firm and charming, vividly interpreting the long-term charm of Bulgari, a Roman jeweler.

 As far back as ancient Rome, the Italians were fascinated by the pursuit of ultimate aesthetics: Italian architecture emphasizes symmetry, paintings are delicate, and sculpture seeks to show the ultimate beauty of women. If Rome is likened to an aesthetic museum, then Bulgari is a banner of modern aesthetics. This culture of pursuing extreme aesthetics is not declining in modern times, and the beauty of Bulgari represented by Lily Aldridge is one of them. Lily uses her unforgettable temperament and the unique beauty full of Renaissance to interpret the bold, unique, distinguished and elegant brand identity of Bulgari. She is so dazzling that no one can better interpret the charm of the Roman goddess than she is: she is colorful, confident, elegant, noble, and extremely feminine; at the same time, she is wild, sexy and free-spirited, which is deeply fascinating .

 New Bulgari brand ambassador and international supermodel Lily Aldridge said: ‘From the jewelry giant to the muse, Bulgari’s status is constantly changing. Become a brand spokesperson and be one of the shining stars I am very honored. The Bulgari brand is very good, and I feel very kind to it, because this free spirit and extraordinary style have some kind of wonderful resonance in my heart. Bulgari’s Italian essence Bringing joy and vitality to the world, I sincerely hope that this passion and charm can be passed on. For me, Bulgari is not only a visionary brand, but also represents the calm and elegant Romans, Indulge in the uninhibited lifestyle of life. ‘

 Bulgari CEO Jean-Christophe Babin praises the new Bulgari goddess. He said: ‘Bulgari loves all good people and things, and we are very honored to cooperate with Lily. Lily’s strong confidence and elegance and charming, fearless attitude is very consistent with the Bulgari brand temperament. She seems to be from The styles of the Mediterranean Renaissance came, they were subtle but strong, and they were not square. This coincides with our jewelry works! ‘

About Lily Aldridge
 Lily Maud Aldridge was born in California in 1985. She was once an angel of Victoria’s Secret and a hot feature in the swimsuit special of Sports Illustrated magazine. Now she is a hot supermodel. Lily was born into a family with a strong art and fashion. His father Alan Aldridge is a famous British artist, and his mother Laura Lyons is also a well-known model. Her half-sister, Saffron Aldridge, is also a model, and her half-brother, Miles Aldridge, is a well-known fashion photographer, and her sister Ruby Aldridge is also a popular supermodel. The family seems to be inheriting the tradition of ‘making beauty’.
 Began modeling career at the age of 16, Lily appeared on the cover of the Spanish version of ‘Vogue’ just a year later. Since then, she has made appearances in major global fashion magazines, including Glamour, Cosmopolitan, Harper’s Bazaar, Elle, GQ, and Marie Claire. In 2010, Lily married Caleb Followill, the lead singer of the famous American retro rock band Kings of Leon, and gave birth to her daughter Dixie Pearl Followill in 2012. Rowell). She currently resides with her family in Nashville, Tennessee, and runs her highly successful modeling career outside the city.
 Bvlgari’s brand new advertisement for 2016-2017, with Lily Aldridge as brand ambassador, will be officially released in October this year.
About Mario Testino
 Mario Testino is one of the world’s most sought-after fashion photographers, and his photography is regarded as the vane of the fashion industry. From royal aristocrats to supermodel Kate Moss, his series of outstanding portraits for celebrities has made him famous worldwide. In addition to portrait photography, he also shoots commercials for major luxury brands and fashion magazines. Mario was born in Peru in 1954 and is now a world citizen. He travels around the world and uses his unique shooting style to present the image of a celebrity in his eyes to the public. His shooting angle is flexible, individual and expressive. He once described his photography philosophy: what you see is what you see, what you think is what you take.
 In 1976, Mario traveled to London to live in an abandoned hospital in Trafalgar Square. At the time, he was making photos of models who had just debuted, earning only £ 25 each. The humble beginning of his career has sharpened Mario’s unique personal style: his commercial blockbusters are exquisite and exotic; the show blockbusters are unique and exquisite. Since 1997, Mario has been selected by many members of the Royal Family of Windsor in the UK to become a royal photographer, and his photography career is in full swing. The late British princess Diana was the first royal member to be photographed by Mario, and he shot the cover of Vanity Fair magazine a few months before Princess Diana’s death. These photos eventually became Mario’s most prestigious work.
 Mario’s unique photography style is vividly shown in the Bulgari brand jewelry blockbuster. His artistic expression broke the boundaries of gender, and perfectly combined the beauty of masculinity with the charm of women, giving people a lingering sense of enjoyment. Vogue Magazine’s global editor Suzy Menkes commented: ‘The most important trait of Mario Testino is his ability to capture the moments of his subjects and present their personality.’ Mario is intimate with his subjects, This also makes it easier for him to capture the mood of the subject during the shooting process. Because of this, the characters in his lens always look confident and energetic. His portrait photography works naturally, not only expressing the stars with a new perspective, but also establishing the latest fashion aesthetics.
 In her 35-year photography career, Mario has created multiple masterpieces as a photographer, creative director, guest editor, gallery founder, art collector, and entrepreneur. He is also a determined philanthropist and art advocate. In 2012, Mario founded the MATE Art Foundation in Lima, Peru. As a non-profit art center, MATE actively promotes and promotes Peru’s cultural and historical heritage, and contributes to the local dissemination and development of international contemporary art and photography. In April 2014, Mario was appointed Chairman of the Board of Directors of the Peruvian Division of the World Heritage Fund. The organization combines training and advocacy projects to protect local historical heritage for centuries. In the same year, Mario also won the ‘Ocean of the British Empire’ for his outstanding contributions to numerous charities and charities. These include the Naked Heart Foundation, Elton John Aids Foundation, Aid for Aids, Sargent Children’s Cancer and Leukemia Care ( CLIC Sargent), AmfAR, Fashion Fights Aids, and Save The Children, Peru.