Tag Heuer Ends Sponsorship Of Tiger Woods

TAG Heuer, one of the world’s top luxury sports watch brands, announced that it has ended its ten-year sponsorship of Tiger Woods, currently the world’s number one 35-year-old golfer. When the Swiss watch company expired earlier this year, it no longer renewed a multimillion-dollar endorsement contract with Woods. So far, this cooperation is the longest cooperation in the history of TAG Heuer.
    Woods’ career has been difficult since late 2009, followed by incidents of romance and divorce. Since then he has never won a match and lost the sponsorship of several well-known companies. Although the partnership between TAG Heuer and Woods has continued to this year, in late 2009 TAG Heuer stated that it would ‘re-evaluate’ the relationship between TAG Heuer and Woods, and then reduced the use of Woods image in marketing activities.
Tag Heuer, one of the world’s top luxury sports watch brands, has ended its long-term sponsorship of Tiger Woods. © TAG Heuer
    ‘We are convinced that Tiger will eventually regain the full trust of the public, and his extremely talent and fighting spirit will help him overcome difficulties,’ said TAG Heuer CEO Jean-Christophe Babin at the end of the contract. ‘We hope that Tiger will be all right in his future golf career, that he will have a good time with his new partner, and that everything is good in his private life.’
    Woods has endorsed and wore TAG Heuer watches since 2002. TAG Heuer’s professional golf watch is also the first watch to meet the special needs of golf players, designed by Woods himself. Today, according to the watch company, this watch has been ‘rebuilt’ into a professional sports watch from TAG Heuer.
    Although Woods’ contract was formally terminated on May 31, until August 5, Ron Sirak, executive editor of Golf World Magazine and former patron of Woods, expressed Woods’s agent in a widely reported feature. The news became known to the public when it was acknowledged that the commercial partnership with TAG Heuer was terminated. Since then, the US global newspaper USA Today; Bloomberg Business News; The Times of India; The Daily Telegraph and many other publications around the world have reported on the news.
    TAG Heuer, a watch company based in La Chaux-de-Fonds, Switzerland, will continue to focus on golf. It now has a partnership with Suzann Pettersen, the second-ranked professional golf association player.

Amy Launches The Latest Bentao Series Oversized Watch

Since 2004, Le Méridien Bento series has successively launched a number of high-quality and fashionable watches, becoming another Le Méridien watch series with guaranteed quality, and loves the watch fans of Le Meridien Bento series It is increasing day by day, because it not only has a variety of attractive and powerful additional properties, but also shows the highest quality of internal mechanical characteristics. In 2007, Le Méridien introduced a new and unique Bentao chronograph, which further strengthened this successful series. Not long ago, Amy introduced the new Bentao series valgranges oversized chronograph.

大多数 Most of the large-sized chronographs that are popular nowadays, the movement cannot fill the case with ample space. However, the Le Méridien Bento series valgranges oversized chronograph is absolutely different. The movement is based on valgranges a07, with a diameter of 16½ lines (1 line = 2.256 microns), which is just right for a 47mm diameter. The stainless steel case, through its extravagant size and wide pattern, creates a hefty visual effect. The characteristic of Le Méridien Bento series watches is their distinctive and refined style.

The new Le Méridien Bento series valgranges chronograph has the same vein, and it has two beautifully shaped chronograph performance buttons that fit in harmony with the entire case. The fine treatment of the surface has reached the level of meticulousness, using different high and low-level dials to highlight different additional performance. The surface frame with black and natural silver choices doubles the large size of the watch. It is equipped with hour markers on the surface, a minute ring with smart design and a speedometer for calculating average speed. The Bentao series valgranges chronograph has established both style and realism.

Le Méridien Bento series valgranges oversized chronograph, stainless steel case, diameter 47 mm, hand-engraved automatic winding movement based on calibre calibre a07, hour, minute, small seconds, date, chronograph Performance with speedometer, sapphire crystal glass and bottom cover, waterproof 50 meters, alligator strap with folding buckle.